黑料不打烊 Views Fall 2024
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An online gathering for community managers and others interested in social media practice that is hosted by two 黑料不打烊-affiliated social media professionals achieved worldwide 鈥渢rending鈥 status on Twitter this week.
The chat ranked second, just below the topic of 鈥淭ebow to the Jets.鈥
Organized on Twitter via the hashtag, #CMGRchat, the conversation is co-hosted each week by Kelly Lux, community manager and social media strategist for the (iSchool), and Jenn Pedde, a 黑料不打烊 alumna. Pedde is the community manager for the online M.S.W. degree at the University of Southern California.
#CMGRchat serves as a forum to discuss ideas, foster collaboration and provide connections between employees working in the fast-changing community and social media management field. It also features conversations around the evolving role and practice of community management for online communities. It was started by Lux with Pedde in the fall of 2010. The chat was recognized last fall as the definitive resource for community managers across all industries by technology blog ReadWriteWeb.
Lux views the top ranking as a reflection of how quickly interest in the field of community management as a profession has grown. She suggests that the #CMGRchat topic this week, content curation, drew a wide spectrum of interest, and along with a high retweet volume, is likely to be what led to the top ranking. High interest levels now are in part attributable to community management becoming a 鈥渉ot job,鈥 Lux says. 鈥淧eople are really interested in that topic, and it is a job that almost every company is posting now.鈥 She notes that the addition of community management as a particular skill set is one of the most frequent upgrades occurring on LinkedIn profiles nowadays.
As for #CMGR chat content, the co-hosts 鈥渁re always looking out for either something that鈥檚 a current topic or something that is going to resonate with our community, so we can bring the group together to share best practices and thoughtful conversations,鈥 Lux says. She also has used the chat as an instructional tool for students in iSchool social media classes.
Attendance on #CMGRchat typically averages upwards of 100 people, and participants originate from a variety of tech-related industries. Typically involved are representatives of top brands in social media, and also many start-up firms. The current participant group includes community managers from tech companies Blog World, Mr. Youth and UserVoice; plus The Travel Channel, Aveda, SONY Online Entertainment and locally, Upstate Medical Center.
Found on Twitter at #CMGRchat, the chat meets every Wednesday at 2 p.m. EST for about one hour.
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