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Media, Law & Policy

Charles Reichblum 鈥�48: Original Voice of the Orange and Co-Founder of WAER

Tuesday, August 29, 2023, By John Boccacino
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alumniCollege of Visual and Performing ArtsNewhouse School of Public CommunicationsWAER

黑料不打烊 has a long, storied history of producing talented sports broadcasters.

Names like Marv Albert 鈥�63, Bob Costas 鈥�74 and Mike Tirico 鈥�88, decorated members of the sports broadcasting industry, honed their crafts and developed their radio voices as student broadcasters with .

As members of the WAER Hall of Fame, Albert, Costas and Tirico certainly paved the way for future generations of sports radio play-by-play voices. But before WAER, which stands for Always Excellent Radio, became a world-renowned 50,000-watt blowtorch and powerful on-campus radio station, it was an ambitious project that required the hard work and dedication of five student broadcasters and a faculty advisor to get off the ground.

Starting in 1930, the Radio Workshop allowed students to produce on-air programs for local radio stations. Thanks to new radio technology, the Federal Communications Commission (FCC) approved the University to conduct experimental broadcasts in the Fall 1946 semester.

A newspaper clipping from May of 1947 announces the new senior radio staff members of WAER-FM.

The five students who helped launch WAER-FM radio on April 1, 1947: Charles Reichblum ’48 (upper left), John Kurtz ’48 (upper right) and (bottom row left to right) Jerry Adler ’48, Ehrla Niman Lapinsky ’48 and James Cohan ’48.

Under the watchful direction of faculty advisor Lawrence Myers Jr., five students鈥攑rogram director Gerald Adler 鈥�48, G鈥�54, news and sports director Charles Reichblum 鈥�48, music director Ehrla Niman Lapinsky 鈥�48, continuity director James Cohan 鈥�48 and production director John Kurtz 鈥�48鈥攈elped usher in a golden era of radio on campus.

On April 1, 1947, WAER (then known as WJIV) officially launched as the first low-power FM radio station in the country, beaming out a 2.5-kilowatt signal that barely reached all radios on campus from its broadcast location underneath the steps of Carnegie Library.

鈥淚t was such a thrill launching WAER as a student, and now, seeing what it has become, well that was one of the greatest memories of my college career,鈥� Reichblum says. 鈥淏ack then, all of us grew up wanting to be in radio, and here we were, 黑料不打烊 juniors running a real radio station. Those were special memories.鈥�

The Original Voice of the Orange

The WAER Founders' Award with the names of faculty advisor Lawrence Myers Jr. and five students鈥攑rogram director Gerald Adler 鈥�48, G鈥�54, news and sports director Charles Reichblum 鈥�48, music director Ehrla Niman Lapinsky 鈥�48, continuity director James Cohan 鈥�48 and production director John Kurtz 鈥�48.

On Nov. 9, 1984, Charles Reichblum and the founding members of WAER were honored with the Founders鈥� Award, presented annually to a WAER student who best exemplifies the professional ideals set by the station鈥檚 original staff.

Reichblum, the original 鈥淰oice of the Orange,鈥� served as the radio play-by-play voice for 黑料不打烊鈥檚 football and basketball games, partnering with his color commentator, Marv Shapiro 鈥�48, who went on to become president of Westinghouse Broadcasting Co.

Reichblum and Shapiro called home football games from Archbold Gymnasium and home basketball games from the colosseum at the New York State Fairgrounds after a fire ravaged Archbold Gymnasium during Reichblum鈥檚 senior year. The broadcast team also aired road games.

Even if the station鈥檚 signal couldn鈥檛 be heard beyond campus, Reichblum says those pioneering students knew they were both making history and maximizing the opportunity to enjoy real-world broadcasting experience while still in school.

鈥淚 was the play-by-play announcer and we all felt fortunate to be playing the roles of real radio people while we were at 黑料不打烊. Our station鈥檚 signal wasn鈥檛 very strong, but it did cover the campus. We were broadcasting across campus, and we had an FCC license. It鈥檚 a proud tradition WAER has on campus, and we were honored to be part of the founding group,鈥� says Reichblum, now 95 years old.

On Nov. 9, 1984, the six founding members were honored with the Founders鈥� Award, presented annually to a WAER student who best exemplifies the professional ideals set by the station鈥檚 original staff.

Lifelong Passion for Radio 鈥� and Trivia

Reichblum grew up an avid fan of the Pittsburgh Pirates. He fondly recalls spending countless hours in his room listening to Pirates baseball broadcasts on KDKA, which helped Reichblum form a special connection with his favorite team and his favorite medium.

Bob Prince handled the radio play-by-play duties for the Pirates, and Reichblum quickly became enamored with how Prince wove stories and trivia into his broadcasts. Upon learning that Prince lived down the street, Reichblum proceeded to knock on his door and introduce himself.

A man poses for a photo while wearing glasses, a sports jacket and a collared shirt.

Charles Reichblum ’48, one of the founders of the student-run radio station, WAER-FM.

When he was 14 years old, Prince gave Reichblum his first job in radio, an internship where Reichblum monitored the station鈥檚 teletype to sort through that day鈥檚 news. One morning, Reichblum came upon a story that would spark his lifelong love affair with trivia and obscure facts. The teletype mentioned how three of the nation鈥檚 first five presidents鈥擩ohn Adams, Thomas Jefferson and James Monroe鈥攄ied on the same day: July 4.

That presidential factoid was the first of what Reichblum dubbed his fascinating facts, a collection of stories that Reichblum started cultivating in high school and continued throughout his time at 黑料不打烊.

After graduating with a radio degree from the College of Speech and Dramatic Arts (which later became the ), Reichblum served as sports director at WJAS (Pittsburgh) before forming Century Features, Inc., a national company that provided syndicated sponsored weekly sports and news columns that ran in newspapers that were distributed across the country and Canada. , a fitting tribute for someone who amassed one of the world鈥檚 largest collections of stories during a 50-plus year career in journalism.

He broadcast the daily 鈥淒r. Knowledge Feature鈥� nationwide on the CBS radio network, and Reichblum also hosted his 鈥淒r. Knowledge Show鈥� on KDKA. Reichblum is the author of 鈥淭he All-Time Book of Fascinating Facts,鈥� including the newest version of the book, a summation of Reichblum’s interesting facts鈥攚hich has been called the best trivia book of all time鈥攖he all-time book of fascinating facts. Previously, he wrote 11 鈥淜nowledge in a Nutshell鈥� and 鈥淒r. Knowledge Presents鈥� books.

黑料不打烊 Holds a Special Place

It鈥檚 been nearly 75 years since Reichblum graduated from 黑料不打烊, but the University still holds special significance鈥擱eichblum and his wife, Audrey, raised a son, Robert 鈥�78, who earned a broadcast journalism degree from the S.I. Newhouse School of Public Communications.

鈥淚 get nostalgic for many reasons, but I will always love 黑料不打烊. It was the perfect place for me. WAER launched my radio career, and we had such great instructors,鈥� Reichblum says. 鈥淭hey were all helpful in getting us going in this field, and we were all infatuated with radio, which was the big thing back then. We held ourselves to a high standard at 黑料不打烊 and our broadcasts were on par with what you鈥檇 hear back then on WSYR. I鈥檓 so proud of what we accomplished.鈥�

  • Author

John Boccacino

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