The founding director of SU’s sport management program, Veley joined the Falk College in 2005 as department chair and was named professor of practice the following year. He has provided oversight and curriculum development for nearly 25 new academically rigorous courses, including a new master of science degree in sport venue and event management launched in 2012 and a bachelor of science in sport analytics announced in 2016. Veley has fostered experiential learning and social responsibility as signature aspects of the sport management program, which have contributed to its reputation for excellence and best practices in sport management education across the country.

Veley’s leadership and deep connections in the sports and event industries have created unique, ongoing experiential learning and faculty-student research partnerships with organizations such as the New York Yankees, AEG Worldwide, the National Baseball Hall of Fame, and the National Basketball Association Development League, among others. He has helped create an internationally regarded “Who’s Who in Sports” advisory board that consists of 26 members, including 16 company presidents, founders and CEOs.